When the world changed overnight, public health communication channels needed to adapt—fast. As the pandemic unfolded, I leveraged digital platforms to keep vital information flowing to residents and transforming the pandemic response call center into a seamless omni-channel contact center.
Collaborating closely with multidisciplinary professionals (IT, Legal and Medical), I designed and implemented digital communication strategies that supporting public health efforts to reduce the spread of COVID-19.
Our systems enabled residents to connect with public health nurses social media and live chat, providing them with essential health advice during COVID-19 and reducing noise on our official communication channels.
This experience reinforced my belief in the power of communication to navigate complex health challenges, especially in times of crisis.